{"id":15900,"date":"2011-09-27T21:02:36","date_gmt":"2011-09-28T03:02:36","guid":{"rendered":"http:\/\/news.barrett.net\/?p=15900"},"modified":"2020-11-13T09:15:59","modified_gmt":"2020-11-13T15:15:59","slug":"behind-the-scenes-element-ad-campaign-pt-2","status":"publish","type":"post","link":"https:\/\/barrett.net\/2011\/09\/27\/behind-the-scenes-element-ad-campaign-pt-2\/","title":{"rendered":"Behind the Scenes \u2013 \u201cElement\u201d Ad Campaign Pt. 2"},"content":{"rendered":"<p>When we asked\u00a0iostudio\u2019s\u00a0Account Executive Justin Lane why he thought the campaign was successful, he remarked \u201cThe vertical orientation of the product also goes against industry practices. If any company has earned the right to break a few conventional rules, it\u2019s Barrett.\u201d<\/p>\n<p>Have a look at some behind the scenes footage.<\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/vGEWjp6bg2U\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When we asked\u00a0iostudio\u2019s\u00a0Account Executive Justin Lane why he thought the campaign was successful, he remarked \u201cThe vertical orientation of the product also goes against industry practices. If any company has&#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[62],"tags":[],"class_list":["post-15900","post","type-post","status-publish","format-video","hentry","category-firearms","post_format-post-format-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Behind the Scenes \u2013 \u201cElement\u201d Ad Campaign Pt. 2 - Barrett Firearms<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/barrett.net\/2011\/09\/27\/behind-the-scenes-element-ad-campaign-pt-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Behind the Scenes \u2013 \u201cElement\u201d Ad Campaign Pt. 2 - Barrett Firearms\" \/>\n<meta property=\"og:description\" content=\"When we asked\u00a0iostudio\u2019s\u00a0Account Executive Justin Lane why he thought the campaign was successful, he remarked \u201cThe vertical orientation of the product also goes against industry practices. 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